We’re still pinching ourselves after winning Best New Tourism Business at the recent West Midlands Tourism Awards.
While we like to think we do a pretty good job of showcasing Shrewsbury, this recognition is about much more than just Walking Food Tours UK. It is also a reflection of the incredible food and drink scene here, and the brilliant independent businesses and passionate people who help make the town such a special place to visit.
A Win for Shrewsbury’s Food and Drink Scene
This award is not just about us. It is also a celebration of the fantastic independent venues, producers, and hospitality businesses that make Shrewsbury such a rewarding place to explore.
One of the things that makes The Taste of Shrewsbury Experience so special is the variety and quality of the businesses involved. From great food and drink to warm welcomes and memorable stories, every venue helps create an experience that gives guests a genuine taste of the town.
Visiting Our Venue Partners
Recently, Gareth visited a number of our venue partners and snapped some photos of them proudly showing off the award trophy.
It was a lovely moment and a reminder that this experience is very much a shared success. The warmth, support, and enthusiasm of our partners play a huge part in making the tour what it is, and we are genuinely grateful to work with such fantastic local businesses.
Why The Taste of Shrewsbury Experience Stands Out
What makes the tour special is not just the food and drink itself, but the people behind it. The passion of the venues we work with, combined with the atmosphere, history, and character of Shrewsbury, helps create something that feels authentic and memorable.
We have always believed Shrewsbury deserves to be recognised as a destination in its own right, and this award feels like a wonderful endorsement of that.
Helping More People Discover Shrewsbury
The award is a real boost for us as we look ahead to the rest of the year and beyond. We’re hopeful it will help us reach a wider audience and encourage more people from across the region and further afield to come and experience Shrewsbury for themselves.
Whether people are visiting for the first time or rediscovering the town in a new way, we hope the recognition helps shine an even bigger spotlight on everything Shrewsbury has to offer.
Why Shrewsbury Is Worth the Visit
Trust us when we say that Shrewsbury is absolutely worth visiting for its food, drink, and culture.
It is the perfect place for a day trip, a weekend break, or a relaxed night away. With its independent spirit, beautiful surroundings, historic streets, and growing food scene, Shrewsbury offers much more than people often expect.
Looking Ahead
We’re incredibly proud to be part of Shrewsbury’s tourism and hospitality community, and even more excited about what comes next.
Winning Best New Tourism Business is a huge honour, and we’re thankful to everyone who has supported us so far – especially our venue partners, our guests, and everyone who continues to champion Shrewsbury as a brilliant place to visit.
